Refract pulls all your scattered reports (sales, ads, real world costs) into one clear, beautiful picture. See your true profit. Ask anything.
No credit card · Connect your store in minutes
Why Refract
Stop stitching spreadsheets together. Refract does the joining, the math, and the design for you.
Shopify, ad platforms, spreadsheets, real world costs. Every source flows into one place, automatically.
Not “total sales.” The real number, after COGS, fees, refunds, shipping and ad spend. The one Shopify won’t show you.
No SQL, no analyst. Ask a question in plain English and get the answer back, charted, sourced, instant.
Clean, shareable, on brand reports, the kind you’d actually send your team, not another ugly dashboard.
How it works
Link your store and data sources in a couple of clicks, no engineers.
We unify and crunch everything into your true numbers, on a schedule.
Open a clear, beautiful report, then ask it anything you want.
Connect your store and get your first report in minutes.
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